PDF/ePub Influence et Manipulation Writen By Robert B. Cialdini

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Book Synopsis :

Pourquoi et comment sommes-nous amen?s ? faire des choses contre notre gr? ? Robert Cialdini livre ici le r?sultat d?ann?es de recherches sur les techniques de persuasion. Il d?voile les secrets psychologiques qui se cachent derri?re notre tendance ? nous laisser influencer, ainsi que tous les moyens employ?s par les sp?cialistes de la manipulation, et montre comment les battre sur leur propre terrain. Gr?ce ? ce livre, vous ne direz plus jamais ? Oui ? alors que vous pensez ? Non ?.Professeur ? l?universit? de l?Arizona, Robert CIALDINI est chercheur en psychologie sociale, sp?cialiste de l??tude de la persuasion et de la n?gociation. Son ouvrage Influence et manipulation s?est vendu ? plus de 250 000 exeplaires dans le monde.

Book Detail :

Author : Robert B. Cialdini

Pages : 408 pages

Publisher : Pocket

Language : fre

ISBN-10 : 2266227920

ISBN-13 : 9782266227926

 
Supporting format: PDF, EPUB, Kindle, Audio, MOBI, HTML, RTF, TXT, etc.
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